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Manager of State Outreach

  • Washington, DC
  • Direct Hire - Full Time
  • JC2845241011
  • Competitive
  • Executive
  • 10/12/2022

Credit Union National Association is recruiting for a Manager of State Outreach via The QTI Group.

Credit Union National Association (CUNA) is the most influential financial services trade association and the only national association that advocates on behalf of all of America's credit unions. We’ve been named a Top Workplace for two years in a row by the Wisconsin State Journal (WSJ).


Credit Union National Association is excited to announce an opening for a Manager of State Outreach to join their Political Affairs Team. This significant role serves as an advocate on a range of issues affecting credit unions and removes barriers so that credit unions can fully serve their members. This person will work closely with the Chief Political Officer and State Team members to manage an existing national advocacy campaign, focused on engaging policymakers through video testimonials.

This position will be considered a hybrid with a blend of remote and in-office at CUNA’s Washington, D.C. office.


  • Support Credit Union Advocacy in State Governments
    • Manage campaign literature system, including conducting research, drafting documents, tracking campaign development, proofing, coordinating approval, and monitoring use in multiples states.
    • Communicate state advocacy accomplishments and research to targeted internal and external audiences.
    • Support and maintain ongoing relationships and contact with state leagues, credit unions and external partners on upcoming issues and initiatives.
    • Assist with state communications, such as one pagers, emails, invoices, reports, and other correspondence.
    • Work with Legislative Directors and the Chief Political officer to develop and help execute state legislative initiatives and duties assigned.
  • Contribute to the Advocacy Team
    • Participate in issue-based teams, as assigned.
    • Collaborate with other CUNA staff.
    • Look for opportunities to provide support within and outside of the Advocacy Team.
    • Management of state governmental affairs function, including but not limited to budget planning and oversight, procuring proposals and contracts from vendors, making recommendations, and ensuring the operational functionality of legislative tool.
    • Represent CUNA and credit union interests at national conferences and meetings including but not limited to, conferences of state lawmakers, association professionals, and credit union professionals.
    • Help educate state partners on new and existing strategic advocacy strategies and research.
  • Build and Support Coalitions
    • Support state political activities and state political assessments on state and national level when needed.
    • Develop, plan, and organize exhibit booths at national conferences representing state legislators.
    • Procures proposals and contracts from exposition service companies.


  • BA/BS in Political Science, Banking, Finance, Communications, Public Relations, or relevant experience in lieu of education.
  • 2+ years of experience is required, preferably in state law or government and financial services.
  • Social media experience is ideal.
  • Experience working for a legislator or legislative committee in Congress or a state legislator or with a trade association or corporation is preferred.
  • Basic comprehension of the legislative process in the legislatures of the various states and the policy, while also have the ability to understand and convey its impact on credit unions is highly preferred.
  • Ability to help develop and maintain relationships with state credit union league staff and other external partners.
  • Ability to make well-reasoned judgments, foresee possible outcomes and communicate complicated issues to members, legislators, and others in an informative and easily understood manner through written and oral communications.
  • Ability to multi-task on several issues, be a team player, and work well with a dynamic department in addition to collaborate on cross-functional teams/departments at CUNA.
  • Strong written and oral communication skills along with basic computer knowledge for research, knowledge of data bases and full operation of the MO Suite.
  • Ability to travel 20+ days per year.

Passionate / Collaborative / Inclusive / Authentic / Accountable (our values)

Internal job grade: 10